Class: Senior Secondary School 1 (SS1 / SSS 1)
Term: 1st Term
Week: 9
Age: 15 years
Duration: 45 minutes
Subject: Salesmanship
Curriculum Theme: Trade
Previous Lesson: Salesmanship And Marketing: Skills, Promotion Differences Between Sales Promotion and Salesmanship and.
Topic: JOB OPPORTUNITIES AND SALESMANSHIP
Subject Matter: Meaning of job opportunity, Job opportunities in salesmanship, Relevance of salesmanship as a course of study
Specific Objectives
By the end of the lesson, pupils should be able to:
Cognitive Domain:
- Define job opportunity.
- List various job opportunities available in salesmanship.
- State the relevance of salesmanship as a course of study.
Affective Domain:
- Appreciate the wide range of career options in salesmanship.
- Develop an interest in pursuing a career in sales or related fields.
Psychomotor Domain:
- Identify specific salesmanship job roles from career posters or brochures.
- Formulate simple career paths related to salesmanship.
Social Domain:
- Participate actively in discussions about career choices in salesmanship.
- Collaborate with peers to identify and share job information.
Reference Materials
The following resources were used in planning this lesson:
- 9 Years Basic Education Curriculum for Senior Secondary Schools.
- Lagos State Unified Scheme of Work for Senior Secondary Schools.
- Anyanwu, A. (2018). Comprehensive Salesmanship for Senior Secondary Schools 1-3. University Press PLC.
Instructional Materials
The teacher will teach this lesson with the aid of:
- Career posters showing various professions.
- Brochures detailing different job roles.
- Whiteboard and marker/chalk.
Rationale for the Lesson
This lesson helps pupils understand that studying salesmanship opens up many career paths. It enables them to see the practical application of the subject in real-world jobs and encourages them to consider sales-related professions for their future.
Prerequisite/Previous Knowledge
Pupils have a basic understanding of what sales are and the concept of working to earn money.
Lesson Content/Board Summary
JOB OPPORTUNITIES AND SALESMANSHIP
Meaning of Job Opportunity
A job opportunity refers to an available position of employment or a chance for a person to gain work, often with the possibility of career advancement. It is a potential role where an individual can apply their skills and knowledge to earn a living.
Job Opportunities in Salesmanship
Salesmanship offers a wide range of job opportunities across various industries. Some common job roles include:
- Sales Representative/Executive: Sells products or services to customers, manages client accounts, and seeks new business.
- Marketing Officer: Develops strategies to promote products, conducts market research, and manages brand presence.
- Customer Service Representative: Assists customers with inquiries, issues, and product information, often involving upselling or cross-selling.
- Merchandiser: Arranges products in retail stores to attract customers, optimize display, and boost sales.
- Sales Manager: Leads and motivates a sales team, sets targets, oversees sales operations, and trains staff.
- Brand Ambassador: Represents a company or product, promoting it through various channels and building positive perception.
- Entrepreneur/Business Owner: Uses sales skills to start and run their own business, selling their own products or services.
- Real Estate Agent: Sells, buys, or rents properties on behalf of clients, requiring strong negotiation and persuasion skills.
- Insurance Agent: Sells insurance policies to individuals and businesses, explaining coverage and advising clients.
Relevance of Salesmanship as a Course of Study
Studying salesmanship is important for several reasons, as it equips individuals with valuable skills for both career and personal life. The relevance includes:
- Career Preparation: It prepares students for diverse roles in sales, marketing, business development, and customer relations across various sectors.
- Skill Development: It develops essential transferable skills such as effective communication, negotiation, persuasion, problem-solving, and interpersonal relations.
- Entrepreneurial Foundation: It provides fundamental knowledge and practical skills necessary for starting, managing, and growing one’s own business.
- Economic Contribution: Sales professionals drive business growth, facilitate trade, and contribute significantly to the overall economy of a nation.
- Personal Growth: The skills learned are beneficial in everyday interactions, helping individuals to present ideas, influence decisions, and build relationships effectively.
Teaching Methods/Instructional Techniques
Discussion, Lecture, Demonstration, Question and Answer, Visual Aids
Instructional Procedures
Step 1: Introduction
Time: 5 minutes
Teaching Skill: Set Induction
Teacher’s Activity: The teacher greets the pupils, reviews the previous lesson briefly, and asks pupils what they understand by “job” or “work.” The teacher then introduces the topic, “Job Opportunities and Salesmanship.”
Pupils’ Activity: Pupils respond to questions and listen attentively to the introduction of the new topic.
Learning Point: Pupils are prepared for the lesson and recall previous knowledge.
Step 2: Meaning of Job Opportunity
Time: 8 minutes
Teaching Skill: Explanation/Definition
Teacher’s Activity: The teacher explains the meaning of “job opportunity” using simple, relatable examples, emphasizing that it is a chance to work and earn.
Pupils’ Activity: Pupils listen, take notes, and contribute their understanding of a job opportunity.
Learning Point: Pupils define job opportunity.
Step 3: Job Opportunities in Salesmanship
Time: 12 minutes
Teaching Skill: Illustration/Listing
Teacher’s Activity: The teacher displays career posters and brochures. The teacher then lists and explains various job opportunities available in salesmanship, linking them to the displayed materials and providing brief descriptions of each role.
Pupils’ Activity: Pupils observe the posters, listen to the explanations, ask questions, and identify different salesmanship job roles.
Learning Point: Pupils list and identify various job opportunities in salesmanship.
Step 4: Relevance of Salesmanship as a Course of Study
Time: 10 minutes
Teaching Skill: Discussion/Elaboration
Teacher’s Activity: The teacher explains the importance and relevance of studying salesmanship, highlighting how it prepares individuals for diverse careers and develops essential life skills.
Pupils’ Activity: Pupils participate in a discussion, sharing their views on why salesmanship is an important subject and noting down key points.
Learning Point: Pupils state the relevance of salesmanship as a course of study.
Step 5: Evaluation/Review
Time: 5 minutes
Teaching Skill: Questioning/Assessment
Teacher’s Activity: The teacher evaluates the learning by asking the following questions:
- Define job opportunity in your own words.
- Mention three job opportunities available in salesmanship.
- State two reasons why studying salesmanship is important.
- Identify one salesmanship role from the career posters displayed earlier.
Pupils’ Activity: Pupils answer orally and in writing.
Learning Point: Pupils demonstrate understanding of the lesson.
Step 6: Conclusion
Time: 5 minutes
Teaching Skill: Summarization/Assignment
Teacher’s Activity: The teacher summarizes the key points of the lesson, reiterating the definition of job opportunity, the various salesmanship roles, and the importance of studying the subject. The teacher then gives pupils homework to research two specific salesmanship jobs and write a brief description of each.
Pupils’ Activity: Pupils listen to the summary and copy the homework assignment.
Learning Point: Pupils consolidate their learning and apply knowledge.
Lesson Keywords
- Job Opportunity – An available position of employment or a chance to gain work.
- Salesmanship – The skill, art, or practice of selling products or services.
- Career – An occupation undertaken for a significant period of a person’s life and with opportunities for progress.
- Marketing – The activity, set of institutions, and processes for creating, communicating, delivering, and exchanging offerings that have value for customers.
- Entrepreneurship – The activity of setting up a business or businesses, taking on financial risks in the hope of profit.
Differentiation
For visual learners, the teacher will use more career posters and brochures. For pupils who may struggle, simpler language and more direct questions will be used. Advanced learners will be encouraged to research specific salesmanship careers in more detail and present their findings to the class.
Note for teachers using this lesson plan
Teachers should ensure the career posters and brochures are relevant and up-to-date. Encourage active participation and real-life examples to make the lesson engaging. Emphasize the transferability of sales skills to various aspects of life, not just direct sales roles.

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